VELAnalytics
Services
~
Taking your business to the next level
Current Situation Analysis
We know you need:
-
to increase efficiency and profitability
-
to steer your business in the right direction
-
to get more value from the data already on hand
We provide you with:
-
Business Objectives and Strategy Assessment - We look at where you are now and where you want to go.
-
Data Structure and Strategy Assessment - We look at the data you have now and effectiveness of your data
-
Enrichment Your Current Data with Extra Collection Points - We look at the new data source opportunities
-
Data, Customer, Digitization maturity assessments
Customer Insights
We know you need;
-
to uncover the insights and make better business decisions
-
to get the best targeting out of your data
-
to optimize your resource allocation
-
to find competitive advantages to boost profit
We provide you with:
-
Descriptive, Prescriptive and Predictive Data Analytics - We create your customer personas and identify your core, secondary and tertiary customers with Customer Segmentation Modelings, Cross-Sell and Up-Sell Analytics, Churn Analysis
-
Analysis of Current Marketing Performance Data - We compare the customer persona data with your marketing performance data and create actionable insights.
-
Save Wasting Money on The Wrong Marketing - We Identify your core audiences preferred marketing channels and scale highly performing channels.
-
More Marketing Analyses and Insights- Market Basket Analysis, Marketing Mix Modeling, SWOT, Market GAP Analysis
Roadmap and Action Plans
We know you need;
-
to deliver meaningful value quickly
-
to get achievable customer-specific action plans
-
to get measurable and relevant goals
We provide you with:
-
Smart Goals Recommendations
-
Quick-win Marketing and Data Management Action Sets Recommendations
-
Long-Term Marketing and Data Management Action Sets Recommendations - We create actionable customer segmentation strategies
-
Communication Strategies - We recommend you data-driven lifecycle communication strategies
-
Campaign Designs - We recommend you targeted campaigns of CRM, Facebook ads, Adwords, E-mail marketing
-
Marketing Automations - We assist you with the customer journey based realtime and personalized automations.
